Classroom/ Online: Yes/ Yes
Scheduling Date(s):
Note: Please click specific date for detailed venue and course fee etc.
Writing Good Replies to Difficult Stakeholders
It may seem innocent enough - writing an email to a stakeholder on a routine matter or small issue. Yet it is such complacency and lack of professionalism that usually get a writer entangled in all sorts of difficult consequences with a complainant - including a potential lawsuit!
Let DR SUNNY GOH help you write polite and pleasant emails and provide your readers with a sense of satisfaction in the correspondence and subsequent communication with tough customers, clients or stakeholders.
Let DR SUNNY GOH help you write polite and pleasant emails and provide your readers with a sense of satisfaction in the correspondence and subsequent communication with tough customers, clients or stakeholders.
Objective
At the end of the one-day programme, participants will be able to:
- Identify different types of email communication and stakeholders;
- Apply a sound and sensible writing style;
- Provide reader/ customer satisfaction in reading the correspondenc
Outline
CONTEXT OF AN EMAIL
AIM, AUDIENCE AND ACTION
EMAIL WRITING SKILLS
EMAIL ETIQUETTEe.
AIM, AUDIENCE AND ACTION
EMAIL WRITING SKILLS
EMAIL ETIQUETTEe.
Who should attend
All counter, frontline and staff officers who need to communicate messages must attend as a basic course in writing and communication, especially in dealing with difficult customers.
Testimonials
"My staff feel they have been very professional advised by Dr Sunny in the care and consideration in email communication. They have now seen email writing in a completely different light. Thank you." - Mr Lawrence Tan, Adviser, Careers Transition, Public Service Division
-Trainer is very engaging and conducts interactive activities to make the workshop less dry and boring
-Trainer is very engaging and conducts interactive activities to make the workshop less dry and boring
Profile of Dr. Sunny Goh
Sunny is a Trainer of Trainers (TOT) and has taught many writing coaches to teach writing programmes he has designed for government servants and private sector officers. He was head of the International directorate in Mindef’s Defence Policy Office, where he has written Cab Memos, budget papers and presented Singapore’s position at international fora. He was a member of the SAF Scholars Selection Board and chairman of a university’s Resource Panel.
He was also a Desk Editor at The Straits Times, where he taught reporting and interviewing skills at its School of Journalism. In all, his participants had included CEOs, professors, staff writers, technical specialists, undergraduates and students. It doesn’t matter how high a participant’s work status may be - all that mattered is a penchant for learning.
As a volunteer, he was a Mediator with the Ministry of Law, a Council Member of the Singapore Red Cross Society and writes regularly for the local and regional media. And, oh yes, he was co-founder of an attractive English Premier League supporters club in Singapore that neither don red nor blue.
